The Challenge: Our goal was to increase appointment sign-ups to the Kodak ScanVan in Atlanta, Georgia. The Kodak ScanVan stops in your city and lets you scan up to 200 images into digital format to be saved on a CD as well as online, accessible through Kodak.com. The target audience was adults (25 years +) and scrapbooks enthusiasts in the Atlanta area. The Solution: StreetBee created a grassroots marketing campaign to help create awareness of the Kodak ScanVan and the Atlanta tour dates. One of StreetBee's focus was targeting message boards, blogs and websites geared toward the typical "scrapbooking" mother. StreetBee also used their online network to create awareness through banner placements. Kodak experienced an increase in ScanVan appointments. The search "ScanVan Atlanta" increased in Google listing from 5 in the first week of promotions to 11. Through grassroots efforts, StreetBee was able to collect a noticeable response from Atlanta residents about their thoughts on the ScanVan and their interest in the service. Our Services: Online Marketing