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The Challenge:
Our mission was to create a buzz about indie signed band Eve to Adam to increase album sales of their latest release, “Queens to Eden” to their target demographic: rock and roll fans, college students and the Eve to Adam fanbase.
The Solution:
StreetBee launched an online street team that utilized Eve to Adam’s fan base. We also implemented a contest that would help increase album sales. An “Eve to Adam’s biggest fan” contest was launched that gave one lucky fan a chance to fly to Vegas and have dinner with the band and attend their concert at the House of Blues. StreetBee recruited over 140 fans in only three days to help in viral and grassroots marketing. Eve to Adam experienced a 40% boost in record sales. Eve to Adam banner and content placement online received over 1 million impressions.
Our Services:
Web Design, Graphic Design, Online Marketing, Street Team
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